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Virtual Event Platform

Say Hello to your Virtual Event Platform!

GSE Audio Visual is offering a 360 degree virtual environment that offers a fully immersive experience as opposed to the stock 2D Virtual Booths being offered on most Virtual Event Sites. The GSE Virtual Event Platform allows your attendees the experience of navigating show floor like they would at an in-person event and offers them a unique and exciting way to engage with your Exhibitors in their fully customizable virtual booths.

Easily navigate the entire show with our Dropdown Map Features. We can even use actual 360 degree photos of your venue at your Live event with Lobby, Foyer, Common Areas to replicate the in-person event for your off-site audience if you are hosting a Hybrid Style event.

When it comes to your General Sessions, Keynotes & Breakout presentations our Virtual Production Studio allows us to produce impactful content in Live or Semi-Live formats that will keep your audiences glues to their screens. Gone are the days of the dreaded “Zoom Presentation,” our live production solutions offer all the same tricks and tools that you see on your nightly news broadcast taking your content to the next level professionalism.

Sponsorship Opportunities

The GSE Virtual Event Platform has also taken into consideration the value offering Sponsorship Opportunities for your Exhibitors and Partners as a way to not only generate traffic for them, but also as a revenue source for your event. The benefits could include larger or more prominent booth spaces. Increased branding throughout the Virtual Event Space or even the ability to host Virtual Cocktails or Think-Tank Discussion Groups. It doesn’t just have to be a virtual trade show for you to get the most out of it.

Marketing Opportunities

Our platform gives your marketing team the ability to create targeted marketing campaigns around your virtual event. This will allow you the opportunity to engage with leads generated from all of your 2019 events.

Your virtual event link can be easily embedded onto your company’s website for continued exposure, driving traffic to your website, thus helping generate additional leads throughout the year.

Our platform also provides users with a plethora of backend analytics which can highlight the visitor attendance to your space, time spent in each area, which products or zones receive the most traffic, how much time was spent on a specific product; and so much more.

How Long Should a Virtual Event Last

How Long Should a Virtual Event Last?

Virtual events like a virtual trade show are becoming the new popular mode of interaction, efficiently saving time while allowing proper social distancing. However, it can be difficult to hold the attention of others if the virtual event goes on for too long. Virtual events should be engaging enough to keep the audience interested, but that can be difficult if you try to pack everything into one event.

The most important part of doing virtual events is that you should always get your point across while keeping your audience’s attention. There are certain run times that are recommended for different virtual events. This article will act as a guide to help you learn how long virtual events should last.

How Long Should a Virtual Event Last?

Virtual events work much differently than in-person events. Sometimes, it can be much more difficult to engage with people online than in person. This is why shorter virtual events get more attention than ones that are dragged out.

If you feel like your runtime will be too high, try to split things up into two or more separate events. Make your events more interactive to keep the attention of the audience if you feel like the event alone will be a bit too long.

Many studies have shown that people prefer shorter virtual events. The most common idea is that events should not last for more than two hours a day. One of the most useful things you could do for virtual events is to break them up into 15-20 minute sessions. This will give the audience plenty of time to take a break and recharge mentally before the next session.

The length of standard virtual events has been steadily decreasing over time, thanks to how common they have become. Shorter and more engaging event sessions is the key to gaining success in virtual events.

It can definitely be helpful to have a moderator for your virtual event to make sure everything runs smoothly within the time frame you set. A moderator will help bring everything in the session together while providing some engagement for the audience.

Overall, there are not really any established rules or time constraints set in stone for virtual events. The most important thing to keep in mind is that you have to get the point of the session across in a timely and interesting manner.

Types of Virtual Events

Educational Webinars

Educational webinars are becoming more and more common. They can involve anything from informational purposes and training courses, and much more. Typically, the audience may lose interest if this type of virtual event goes over 60 minutes so it’s best to keep educational webinars to a limit of 45 minutes.

Full-Day Conferences

It is likely that no one will actively want to sit at their computer all day for full-day conferences. For a full-day virtual event, it is important to spread out your content between pre-recorded sessions and livestreams in order to keep the audience’s interest engaged.

Since this type of virtual event lasts all day, you will want to make things more interesting for your audience. Exciting events such as giveaways or competitions can help increase the engagement between you and the audience as well. They will be more encouraged to participate if there is a chance they can achieve something great by doing so.

Complex Events

It may take longer to get more complex topics across. You will need to let your audience know how long this event may last so they will know what to expect. It is also good to have at least one moderator in this event to keep things running smoothly.

Conclusion

While there are no strict rules or time constraints for virtual events, understanding your audience and how these events work will make it more successful. In general, anywhere between 15-45 minutes would be the ideal time limit to set for your virtual events. Focus on getting your point across clearly and succinctly and always keep your audience engaged.

Tips for Getting the Most Out of a Virtual Conference

Tips for Getting the Most Out of a Virtual Conference

With the rise of digitization, so much has changed around us. Even things like a virtual trade show is on the rise now and how we work hasn’t been exempted. Work meetings are being held online through messages, calls and video calls via platforms like Slack and Zoom. Going virtual has been the solution to most who are working from home. If you’re new to virtual conferences or feel rather unfamiliar with them, there are some tips to get the most out of your experience.

Way to Get the Most Out of a Virtual Conference

Things to do before the meeting

Organize your schedule

Plan ahead and determine what you need to get the most out of the meeting. Review and select topics and questions you might need to ask in advance.

Confirm contact details

Check whether the contact details provided are correct. Ensure that your full name and contact info like your phone number or email that you used for your registration are correct. This will enable the other participants to get in touch with you.

Find out if you’ll need to take notes

Get in contact with the presenters in advance and find out if the sessions will be recorded or if they’ll be sending notes. Just to be safe, you should prepare your notebook so that you can note down the important points.

Prioritize your time

You need to make the best use out of the meeting and therefore, you need to set up early. Set up a calendar and reminders to ensure that you don’t miss the sessions or any important topic.

Minimize distractions

Allocate some quiet space so you can focus on the virtual conference. The best would be a place that is quiet where nobody would cause you any disturbance. This will prevent you from being interrupted by noise or people.

Make sure your computer is ready

Check your computer to ensure that it’s working perfectly and you have all the applications you need. Check all the applications for recent updates. Also, learn more about the tools and familiarize yourself with them. Test your audio and video to ensure that they are working and have a strong wifi connection. The best would be to use a laptop and not a smartphone.

Dress well

While you can attend the entire meeting in any kind of clothes since it’s done virtually, it’s still important to look professional. It might be less formal compared to how you would dress when attending an in-person conference, but you still need to dress appropriately. Remember that you still need to make a good impression even on camera.

Things to do during the meeting

Avoid distractions

Remember to switch off your phone and even put a “Do Not Disturb” sign on your door, especially if you’ll be attending the meeting from home.

Be present

You might not be in the same room with the speaker, but try to be present and pay attention. Don’t multitask by doing other activities during the meeting. Allocate the time for the conference to get the most out of the session.

Be an active participant

Actively participate by discussing and sharing ideas with other participants. Ask questions during the meeting and utilize the tools such as live chats to connect. You can schedule a session to debrief your team after the time of the meeting and share what you learned. The discussion will be beneficial both for you as well as everyone else.

Things to do after the meeting

Watch or listen to replays

Most virtual conference sessions are recorded and available for later viewing. If there are any replays or notes given after the meeting, watch and listen to them. They may help you catch up and learn more about something you may have missed.

Conclusion

These are some of the major tips to get the most out of attending a virtual conference. Put these tips into good use as you get ready to connect and enjoy the entire experience from the virtual live sessions.

Ideas to Help Exhibitors Get Great ROI at Your Virtual Events

Ideas to Help Exhibitors Get Great ROI at Your Virtual Events

With virtual events like a virtual trade show, it can be hard to drum up interest in both businesses and products. However, there are plenty of great ideas to help you leverage the full potential of virtual events. Rather than be restricted by space and location, the digital realm is full of possibilities, limited only by your imagination and execution.

Virtual events may be a new idea to some, but it is fast becoming the norm. Instead of jumping in blindly, here are some ideas to help exhibitors get great ROI at your virtual events.

Ideas to Help Exhibitors Get Great ROI at Your Virtual Events

Info Dump

Sometimes, having too much information can be a bad thing. However, for virtual events, knowing exactly where to find what you need is invaluable. With the likelihood of events jam-packed with exhibitors and competing brands, giving attendees the critical information they need will help them navigate to where they want in an instant.

Event information is vital to the process. Consider informing visitors beforehand via email marketing or through social media.

Social Game

Social media has never been a more vital tool in garnering virtual attention. An event without any attention will just be a failure.

Go big and creative, put the spotlight on special guests and products and promote special offers. The more your audience knows, the more their interests will grow.

Attractive Visuals

Virtual events can be like the wild west. With the ability to navigate to just about anywhere you like, it can be daunting for both attendees as well as exhibitors looking to get the right attention. Providing a focal point where visitors can access all the information they need is just the first step.

Just like in real life, eye-catching designs can easily capture the attention of the audience, even those in the digital space. Exhibitors should try to dress up their stations, think bright logos, branding, and posters. Having a consistent and visually attractive theme will go a long way in establishing the brand in the mind of consumers.

Side Attractions

A virtual show is also more than just the booths themselves. There is a whole circus of activities that one can consider when trying to value add to the experience.

Use live streams and chat functions to enhance engagement. The same goes for educational webinars and workshops. Exclusivity can count for a lot, and special deals and offers found only at the show will drive interest and conversions through the roof.

You can even consider gamifying the entire event, sending visitors to all the booths on show. Rather than depending on passing interest, this provides more of an incentive to attendees to explore and can lead to unexpected conversions.

Data Extraction

When the event is said and done, it is not the end. Dissecting and analysing collected data will help everyone understand what works and what does not. Engagement data, leads generated, and reach of your event can set a benchmark.

The data compiled can also help with ad retargeting, while interest for the next event can be gauged via newsletters or email marketing signups. Exhibitor profiles can also remain live to help catch more leads, and keep the interest going till the next show.

Conclusion

Knowing is half the battle, and in helping exhibitors understand the merits of a virtual show, you are also paving the way for future partnerships.

A virtual show is nothing without your partners. By providing the right platforms, tools, and putting on a show perfect for the digital consumer, success is undoubtedly within grasp.

What to Know Before Hosting a Virtual Trade Show

What to Know Before Hosting a Virtual Trade Show

As technology continues to advance, companies have more and more effective ways to sell products and services. Virtual trade shows are a perfect example of an incredible opportunity that technology provides to introduce your company to a wider range of possible consumers. To ensure you can leverage the advantages that a virtual trade show offers over a traditional show, it is important you plan ahead and keep the following tips in mind.

What to Know Before Hosting a Virtual Trade Show

Know Your Product and Your Audience

Consider your online presence and the products you are presenting, in a similar way that you would for a booth at a fair. While you may offer many products, a consumer walking by briefly will only retain interest if their first glance has products or services that suit their wants and needs.

Before hosting a virtual trade show, it is important to know what products/services tend to be more used by customers. If you are trying to use a virtual trade show to bring in new customers, then it is crucial to understand who your target audience is, so you can display the products that will interest them.

Once you have an understanding of your current audience and/or your target audience, you can begin to map out the order at which other products will be presented.

Create a Marketing Plan

Unless you are presenting your company on a larger platform that will help advertise your products for you, you will need a marketing plan to bring in potential consumers. Unlike an in-person trade show, people aren’t just going to randomly end up on your website or the virtual trade show’s website. You will need to put in the work to direct them there.

To create a marketing plan, it is once again important to know your target audience. Do you provide an online product that everyone could purchase, or an in person service that only applies to a small region of the world? What is the age range of your target audience, what platforms do they use the most?

Once you have figured out your target demographic, create clear advertisements that will drive your target audience to your website at the time of the trade show.

Make it Simple and Offer Guidance

Virtual trade shows, as well as your website, need to be organized in a concise way so consumers can find the information, products and services they are looking for within a few clicks. Prepare a schedule with all of the events, and have that schedule visible as soon as people enter your website.

When creating your landing page, try to look at it from an outside perspective (even better, get someone not involved to try and figure out your website.) All of this testing should be done before the date of the virtual trade show, so you can be sure there will be minimal confusion the day of.

Overall, it is best to assume people are unfamiliar with virtual trade shows, your company and the products you offer. Offer clear guidance so their viewing can be as simple as possible.

Create Opportunities for Engagement

A traditional trade show is usually all about contact, conversation and engaging with people. A virtual trade show does not need to be any different. Offer every chance for engaging with your audience, including a live chat function and up to date, active contact information.

Another great way to drive engagement is to create some sort of a raffle or contest (just like you would find at a normal convention or trade show.) Ensure that engagement is useful and drives customers to your products and services.

Just like at a normal trade show, people will remember engaging with you. Creating opportunities for engagement will not only ensure your audience is not confused, but also keep your company at the forefront of their minds.

Keep Track of Data

The only way to know if your pre planning was all worth it, is to ensure you have ways to track data. Be sure to set this up prior to the virtual trade show. For example, putting up signs in your community will offer no data, but advertising on Facebook (or any other social media network) will provide you with exact numbers of how many people saw your page and what group of people was most interested.

The ability to collect data is one of the best features of an online trade show as you can learn who clicked on a page, visited a booth and was interested in a product. Collecting data during this trade show will allow you to understand how to make your next virtual trade show more effective.

Conclusion

Virtual trade shows are an excellent way to offer information about your product/service to a wider range of people. That being said, planning for a virtual trade show is different from a traditional one.

To take advantage of the full potential that a virtual trade show has to offer, it is important to keep certain factors in mind. If you follow the advice above and most of all, collect data that will allow you to adjust your virtual trade show to improve every time, you may actually stick to virtual over traditional trade shows permanently.

SIMPLE STREAMING PACKAGES

SIMPLE STREAMING PACKAGES:

Per stream upload bandwidth required:

720p low 1.5mbps
720p high 5mbps
1080 low 3mbps
1080 high 10mbps

Do you need GSE AV to provide a turnkey Virtual /Hybrid Event to host your next meeting?
If so, we can stream the event LIVE or host On Demand content directly from your website!

Call us today at 888-573-6847

Sustainable Events

How to Create Sustainable Events

How to Create Sustainable Events

Many of the events in this modern age are trying to become more sustainable. These efforts are being made in very diverse ways, depending on the type of event. You, too, can commit to hosting more sustainable events. This post will give ideas on how you can achieve this for the next event you are responsible for planning.

Use digital registration and signage

The focus of sustainability in events management is reducing wastage. One of the things that most often gets wasted at events is the paper that is used to register people and provide them with relevant information for the event. For the most part, these sheets of paper will either be scattered all over or thrown away once the event is done. This waste can be cut down using digital registration and signage. Audio visual rental services are ideal in these situations by providing scheduling and other relevant information to attendees without the need of paper.

Water stations

Sustainability involves the use of available resources in the most economical and efficient way. At most events, you will likely find bottled water. Once people leave these events, the amount of plastic that usually needs to be taken care of is shameful. However, when planning a sustainable event, you can opt for water stations instead. Inform the attendees ahead of time that they should bring a refillable water bottle to the event. Use audio visual rental equipment to show where the water stations are set up.

Carpool to the event

The best way to ingrain a message into people’s brains is by getting them to act on the idea. If you are looking to both host a sustainable event and get people to understand the concept of sustainability as well, encourage them to carpool. Instead of everybody coming to the same event in multiple cars, carpooling offers a more sustainable means of accessing the event. This simple effort will help to reduce carbon emissions, general fuel costs, and highway congestion.

Focus on renting

A significant hurdle you will face as you plan an event is whether to buy or rent the equipment and items needed. The idea of buying, although it may initially look more appealing, is not a sustainable way of hosting an event. Renting is far more sustainable because it encourages a re-use cycle that allows equipment and supplies to be used several times by different people. This process saves money and contributes to sustainability. One of the most commonly reused types of equipment is audio visual rental equipment.

Final thoughts

The idea of hosting a sustainable event should be appealing to most, if not all, people. Sustainability allows you to be socially responsible to the environment and the ecosystem at large. By following the tips that have been provided above, you can make your next event an environmentally friendly one that will help you spread the message on sustainability to friends and colleagues.

Virtual Events

A First-timers Guide to Virtual Events

Hearing the words “virtual events” can scare even the most tech-savvy person. It sounds like an overly complicated endeavor. However, put simply, a virtual event is an event that happens over a network medium with people participating from different physical locations.

Hosting a successful virtual event depends on several factors. It can be quite a daunting task to plan and execute all of these all by yourself. Some of the things you should consider when looking for audio visual rentals include:

A first-timers Guide to Virtual Events

Platform and video options

Platform and video options are what make or break a virtual event. Make sure you get the right platform and the best video for your event. Key areas for consideration include:

Video – The participants should have access to high-quality video of the presentation, as well as, the facilitator. Some people try to cut costs by only showing the audio and the presentation; however, the non-verbal cues from the facilitator are just as important.

Participants Interactions – Even though the participants are not physically there, they need a way to interact with the facilitator. A good platform provides a way for the two sides to communicate throughout the presentation. It can either be chat or two-way audio.

Event registration – A great event allows participants to register. Registration allows for proper planning for both the facilitator and you as the event planner. The registration can integrate with your system through API calls, or you can have an external independent registration system.

Location of the Event

The location of the event can be thought about in two ways. The first touches the facilitator(s). Are they doing the presentation live on stage or at their own offices or homes? The other is the participants. Are the participants gathering in one location or different ones? Having all this information allows your planner to consider all the dynamics of your event.

Internet Connection

A great internet connection determines whether your event will be a memorable one or not. No one wants to pay for an event that continually needs to buffer. Ensure that all the locations have a great internet connection where possible. It is great to have security with firewalls and a backup internet connection as well.

Facilitator

Virtual events are unlike other regular functions. It is more taxing to the presenter. You need to ensure that your presenter is familiar with the platform you’re using and that their presentation is tailored more towards a virtual event. If you are only supplying audio and video feed of the presentation without the presenter’s video capture, ensure that all the content is in the presentation slides or video.

Conclusion

Virtual events are a great way to target a bigger audience without the implications of hosting too many participants in one location. It is more convenient for both the participants as well as the presenters. Planning your first virtual event shouldn’t be too hard with our guide to help you with the nitty-gritty.

me

Samsung ME Series Interactive Touchscreen Monitors

32″, 40″, 46″, 55″ and 65″ Samsung ME Series Interactive Touchscreen Monitors now available for rental nationwide.

gseav-samsung-touchscreen

Our new Samsung ME Series interactive touchscreen displays offer superior performance with an elegant design. Available in 32″, 40″, 46″, 55″ and 65″.

Samsung ME Series displays utilize LED lamps around the edge of the panel so the LEDs emit light on the side of the panel. This results in a much thinner screen that requires fewer lamps meaning reduced power consumption and less heat generation. Its slim and light weight design offers heavy weight communication solutions for any business looking to convey concise marketing or educational messages. Low power consumption means lower running costs. The LED technology driving the LFD consumes less energy than conventional CCFL-based LFD.

The Touchscreen Overlay Accessory converts a standard LFD into a touchscreen LFD for a more interactive viewing experience. A special treatment on the front of the panel provides a realistic writing experience that is similar to writing on a conventional whiteboard.

Call GSE Audio Visual at 1-888-573-6847 to learn more about these exciting, new Samsung ME Interactive Touchscreen displays.

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